The Breast Physiotherapy Association (le Réseau des Kinés du Sein) is a french association of qualified physiotherapists who have undergone specific training for women with breast cancer.

Search Engine Optimization

Companies look to SEO to help gain more awareness and to make their company higher in the rank of a search engine. SEO is utilized through search engines such as Google, Yahoo, Bing and many more specific search engines in countries like Baidu in China. Search engine optimization uses keywords that attract a user to the company.

To achieve this, remember to follow the five steps of good basic SEO:
1. Figure out what your customers are searching for
2. Optimize your web pages for your target keywords
3. Make sure your website is accessible to both search engines and humans
4. Get other websites to link to your site
5. Start measuring your SEO success

We have followed those steps for the Breast Physiotherapy Association (le Réseau des Kinés du Sein) and today the result is meeting our highest expectations across most keywords we have identified.
We also managed to get the Google snippet featured which is probably the best visibility you can ask for when you tie that with the Google Maps block on the right side.



Scope: Web design, Development, Wordpress, SEO, Analytics
Location: Bordeaux, France